How often have you done a good job for a client and they’ve said “I’m going to tell all my friends about you”? Some people will follow through on this – they become raving fans of your business and you get a steady stream of customers from their social circle, but more often people with the best intentions don’t get around to giving you that testimonial or referral, and maybe you don’t feel comfortable following them up.
Wouldn’t it be so much easier if your customers could tell their friends about the great job you did with just a click of a mouse from your website?
Social media is the new word of mouth and social bookmarking can really help to spread the word. Many Facebook addicts will check their Facebook page before getting out of bed in the morning, last thing at night and many, many times in between. So putting your product or service in people’s Facebook timelines, as a recommendation from a friend is a powerful endorsement. This social bookmark also becomes a backlink to your site, which can help your search engine rankings too, so this type of recommendation is priceless.
Adding a Facebook like button and a Twitter button to your site will cover cover the majority of social media traffic.(You will need to know how to cut and paste HTML to do this, and you’ll need FTP access to your site.)
Shareaholic is a free social bookmarking tool offering you options to share on on Facebook, Twitter, Google+, Linkedin, MySpace and many more social media sites. And, you can offer the option to email or print the page. If your website is built on WordPress, you can add Shareaholic through a plugin.
Your Next Action
If you don’t have social media sharing on your site, add it now. If your site is built on WordPress you can add Shareaholic as a plugin and have it running within minutes. If your site isn’t WordPress you may have to ask your web developer to install social media options.
To your online success!